Amazon Revises Seller Fees Updates Return Policies

Amazon Revises Seller Fees Updates Return Policies

Amazon recently announced several favorable policies, including extending commission discounts for apparel and accessories, adjusting the VAT calculation service commission calculation method (based on the listed price), and clarifying that customized products are no longer subject to unconditional returns. These measures aim to reduce seller operating costs, protect the rights and interests of sellers of customized goods, and improve the customer experience. These changes are expected to benefit both sellers and buyers on the Amazon platform.

12/31/2025 Logistics
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Amazon Sellers Face Challenges in Sustainable Growth

Amazon Sellers Face Challenges in Sustainable Growth

This article exposes the common pitfall of chasing quick sales ('hundred orders at sunrise') in Amazon operations. Through case studies, it illustrates the risks associated with selling borderline products and employing short-sighted advertising strategies. It emphasizes that compliant operation, refined execution, continuous learning, and data-driven decision-making are crucial for Amazon success. Drawing on Zhang Yiming's epistemology, the article underscores the importance of a deep understanding of platform rules and market dynamics for long-term growth and sustainability.

12/31/2025 Logistics Industry Insights
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Amazon Faces Growth Slowdown Amid Postpandemic Shifts

Amazon Faces Growth Slowdown Amid Postpandemic Shifts

Amazon's stock price has plummeted nearly 50%, revealing the decline of the e-commerce dividend. With the pandemic boost over, high expansion costs, and increased competition, Amazon is forced to lay off employees, cut costs, and explore new growth areas like social shopping. Despite these challenges, Amazon still possesses brand and technological advantages. The success or failure of its transformation will determine its future development.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Struggle with Rising Return Rates

Amazon Sellers Struggle with Rising Return Rates

This article reviews a failed Amazon product selection case study involving evaporative coolers. It analyzes the reasons behind the high return rate and summarizes key points to consider during the product selection process, aiming to help readers avoid similar mistakes and improve selection success. Core lessons include: conducting in-depth research, signing detailed contracts, accurately estimating return rates, and strengthening overseas warehouse management. By learning from this example, sellers can make more informed decisions and reduce the risk of costly failures in their product selection strategies.

12/31/2025 Logistics Industry Insights
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Amazon Expands Investment in Spains Ecommerce Market

Amazon Expands Investment in Spains Ecommerce Market

Amazon's significant investment in Spain, including new logistics centers and strategic upgrades, demonstrates its strong confidence in the market. Spain's e-commerce market holds immense potential, driven by high internet penetration and continuous growth in online shopping. For e-commerce sellers, Spain represents a promising emerging market worth exploring and investing in. Success requires a deep understanding of the market, the development of sound strategies, and sustained effort.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Optimize Operations to Boost Traffic

Amazon Sellers Optimize Operations to Boost Traffic

This article delves into the traffic sources for Amazon cross-border e-commerce, encompassing on-site keyword searches, PPC advertising, related traffic, and off-site social media and content marketing. It emphasizes the importance of a traffic-centric approach, focusing on conversion, retention, and dissemination after traffic acquisition. Furthermore, the article highlights that data-driven, precise operation is crucial for enhancing Amazon store performance. This includes analyzing key metrics and making informed decisions to optimize listings, campaigns, and customer engagement for improved sales and profitability.

12/31/2025 Logistics Encyclopedia
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Amazon Sellers Weigh Risks of Overseas Warehouses

Amazon Sellers Weigh Risks of Overseas Warehouses

This paper delves into the role and value of overseas warehouses in Amazon operations, highlighting advantages such as reduced logistics costs, alleviated storage pressure, provision of labeling services, and support for dropshipping. It also reveals potential risks associated with overseas warehouses, including trust deficits and regulatory blind spots. The paper provides sellers with recommendations for selecting overseas warehouses, aiming to help them make informed choices, mitigate risks, and achieve sustainable development in their cross-border e-commerce businesses. It underscores the importance of due diligence and careful consideration when integrating overseas warehousing into their Amazon strategy.

12/31/2025 Warehousing
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Amazon Revamps Top Reviewer Program Impacting Sellers

Amazon Revamps Top Reviewer Program Impacting Sellers

Amazon's removal of the Top Reviewer badge has sparked attention. While the badge is gone, the influence of these reviewers remains, and sellers can still leverage it. However, the focus should shift back to the product itself. Prioritizing quality and user experience is crucial for earning genuine positive reviews. Ultimately, building a strong product foundation is more sustainable and effective than solely relying on Top Reviewers for positive feedback and sales.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Warned of Common Training Pitfalls

Amazon Sellers Warned of Common Training Pitfalls

This article addresses the issue of Amazon operations training tuition fees, analyzing the factors that influence these costs and providing advice on selecting a training institution. It emphasizes the importance of cost-effectiveness and the promising career prospects in Amazon operations. The aim is to help readers make rational choices and avoid impulsive spending. It discusses key considerations for evaluating training programs and ensuring a worthwhile investment in skills development for success in the competitive Amazon marketplace.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Optimize Ads for Multivariation Products

Amazon Sellers Optimize Ads for Multivariation Products

This article delves into Amazon's multi-variation product advertising strategies, emphasizing the importance of concentrating resources on promoting key products. Using Anker as a case study, it shares the operational approach of driving traffic with flagship products and generating profits with other variations. The article also explores advertising strategies for small and medium-sized sellers, refined operations, data analysis, and the future trends of intelligent advertising. The aim is to help sellers create best-sellers and improve operational efficiency, focusing on strategic product selection and optimized advertising campaigns.

01/04/2026 Logistics Encyclopedia
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